Hakubaku

Must-buy list for Japanese drugstores

Which Are the Best-Selling Items?

5 Best Japanese Whitening Supplements

A Quick Overview of How to Choose and Review New Products!

DHC Bestsellers: Health Supplements & Cosmetics

Best-selling Vitamin C and B-Complex supplements to the cult-favorite Lip Cream and other functional health foods, we've got you covered.

ALLIE Sunscreen Comprehensive Analysis

With so many types of Kanebo ALLIE Sunscreen, how do you choose? This article tells you everything.

Must-Buy Products While the Yen is Weak!

Buy Today & Take advantage of the weak Japanese yen!

2025 New Sunscreen Releases

Family & Ocean-Friendly for Everyone

2025 Valentine’s Day Gift Guide｜Top-Rated Japanese Picks for Him & Her

Not sure what to get for Valentine’s Day? Our complete 2025 Tanabata Valentine’s Day Gift Guide has you covered — with thoughtful, practical gift ideas for both men and women, based on your relationship stage. From skincare and accessories to lifestyle-enhancing items, discover how to choose a gift that truly warms the heart (and won’t go wrong).

Hot Cosmetics & be

Produced by popular hair and makeup artists

Must-Buy Product List from Shiseido in Japan

Introducing Japan's Popular Must-Buy Shiseido Products

Looking to lose that extra holiday weight! Special Feature on Japanese Diet Supplements

#Enzymes #Fat Absorption Suppressant #A Healthy Gut #Fat Burning

List of Recommended Must-Buy Face Masks from Japan

Introducing Japan's Popular Must-Buy Face Masks

Best Japanese Facial Cleansers and Cleansing Products

Introducing Popular Facial Cleansers and Cleansing Products in Japan

Recommended Japanese Skincare Items

13 Recommended Skincare Products

Top Japanese Sunscreen Picks:Repeat-Purchase Bestsellers

Discover the top Japanese sunscreens that users consistently repurchase! Find the best-selling SPFs loved for their effectiveness and value.

20 Recommended Japanese Face Cream Products

Introducing Popular Face Creams from Japan

Get Beautiful Glowing Skin This Summer!

Skincare Products / Supplements / Medicine

Top 18 Recommended Japanese Acne Ointments

Introducing Popular Acne Ointments in Japan

Top 12 Recommended Japanese Eye Care Products

Introducing Popular Eye Care Products in Japan

Top 20 Recommended Japanese Enzyme Cleansers

Introducing Popular Japanese Enzyme Cleansers

12 Must-Buy MUJI Products

Introducing Popular MUJI Products for Skincare in Japan

Retinol for Beginners: Guide & Product Picks

Retinol: Benefits, Choosing the Right Product, and Types of Retinoids Guide！

Japanese Vitamin C Products

Supplements, Creams, Masks!

2024 Gift Exchange Ranking Top 10

What Are the Most Desired Gifts According to Japanese Gift Platforms?

2024 Hit Product Lineup

Don't miss out on this year's trends!