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TOKYO's cellphy -made brand featuring a cool and sharp world view. The brand slogan is "NORE RULES", which has a desire to release individuality and awaken your own beauty. We have both point makeup and base makeup that can easily achieve urban trend makeup. Since its launch in 1997, it has been released a lot of hit items and has been developed in Asian countries such as Shanghai and Seoul. It is a representative brand of the era of self -makeup that enjoys arranging in your own style.