[For the care of curly and wavy hair]
The "Essential Flat" series makes hair easier to manage and shape with daily shampoo and treatment, 365 days a year.
Even with curly and wavy hair, you can achieve a style that stays together all the way to the ends.
[Volume Down]
This is a "Volume Down" line of shampoos that maintain curls and waves, making hair straight and less likely to spread out.
[For hair that feels good to the touch]
Contains ingredients that remove stiffness* (*cleansing succinic acid *succinic acid, ammonium laureth sulfate).
Cleans calcium from inside the hair, one of the causes of stiff hair.
Care for troublesome curls and waves, and make hair moisturized and easy to manage.
[3 types of lineup]
Essential Flat comes in 3 types: shampoo, treatment, and serum.
Shampoo: Cleanses calcium from inside the hair, making it easy to manage and smooth to the touch.
Treatment: Contains ingredients to loosen frizz* (isostearyl glyceryl) that penetrate deep into the hair.
Curl and wavy untangling serum: Special hair serum (leave-in treatment) The heat from the hair iron or hair dryer softens the inside of the hair, making it easier to manage.
[Refreshing floral scent]
A refreshing floral scent that lifts your spirits and adds fun to your daily bath time.
